Elevated Style. Effortless Energy.

Soft, styled, and statement-making. Aera by Her is for the women creating their own era with confidence, ease, and whole lot of flavor.

The Aera Edit

Discover the latest styles, handpicked for your everyday elevation.

From luxe textures to bold details, these pieces are curated to bring confidence, ease, and a little main character energy to your day.

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The Aera Style Guide

Your Scarf. Your Style.

From headbands to classic knot, here's how to make every look feel like you.

  • The Headband

  • The Ponytail Wrap

  • The Head Wrap

  • The Classic Knot
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It's More Than Accessories, It's a Feeling.

We believe in statement-making style that's soft, styled, and soulfully curated. Every Aera piece is handpicked for the modern woman who loves confidence, ease, and just the right touch of drama.

Meet the Founder

What's Your Energy Today?

Pick a vibe and find your perfect piece.

Because your look should match your mood.

  • Chill & Elevated

    soft basics and muted tones

  • Main Character Energy

    bold patterns, statement styles

  • Effortless Everyday

    go-to pieces for on-the-go

  • Date Night Ready

    silky textures & elevated shine
Explore All Vibes

Why Aera by Her

"I created Area by Her because I was tired of fashion feeling complicated. I wanted something that felt like me; soft, bold, elevated. And I knew other women needed that too."

- Ashley B., Founder

  • Fast Shipping

  • Designed by a Black Woman

  • Style Guide Included

It's More Than a Look. It's a Vibe.

Scarves that do more than accessorize, they express.

Explore the Aera Style Guide